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Monday, January 9, 2012

If Songs Were Programmed

This one comes via my buddy Gary Myer. Imagine if songs were programmed the same way as software. We'd probably have something like what appears on the left.

If this doesn't make sense, go here to have a listen to "Hey Jude" and take special note the lyrics.

As a brief aside, former Beatles engineer Ken Scott told me an interesting story about "Hey Jude." The song was actually recorded at Trident Studios instead of Abbey Road because Trident had a 8 track recorder while Abbey Road was still 4, and The Beatles felt they needed more tracks for the song. After the mix was completed, it was brought back to Abbey Road for mastering where they found out that there was absolutely no high frequencies on the mix because the speakers at Trident were so hyped on the high end, making it sound muffled. Ken, George Martin and the boys frantically spent the next day EQing to try to save the mix, and the final version that we now all know is the result. There's more to the story, but you'll have to wait for our upcoming book, Abbey Road to Ziggy Stardust, to read the whole thing.
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Sunday, January 8, 2012

6 Tips For Auditioning For The Tour

It's the dream of many musicians to get a gig with the touring band with a major artist. I wrote a book called The Touring Musician's Handbook that covers the ins and outs of what it takes to get that gig, so I thought it might be a good time for an excerpt. Here's a bit from Chapter 5 - "Becoming A Touring Musician."
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"Depending on how you look at it, an audition can be really fun or so stressful that it makes you want to loose your lunch. The more prepared you are, the less likely you are to do the latter, so here are a number of things to help you through the process.

1. Know The Material
You can be a great player with chops that came from Mount Olympus, but the only thing that the artist or MD (musical director) cares about is if you can play the artist’s material well show after show. If you go into an audition thinking that you’re going to wing it, you’re wasting everyone's time, in which case you should be prepared for a very short audition.
First off, I want the person auditioning to play the music exactly like the record. I don’t want to hear them improvise, and I don’t want to hear their take on it. I want to hear them play it exactly with the right feel, just like they were playing Mozart or Beethoven. I want them to respect the music regardless of if it’s Pink’s music, or Cher’s or Janet Jackson’s, I want them to play it exactly as you hear it on the record. Then if I ask them to change it, they’re changing it from a place where I know that they know what it is so they can take their own spin on it after the fact.
Paul Mirkovich
Go-to guys like guitarist Peter Thorn (Melissa Etheridge, Chris Cornell, Jewel, Don Henley) will learn as much of the artist’s catalog possible before the audition, going as far as to dial in the tone of the parts as well. It’s a lot of work, but if you’re up against another guy that did that and you didn’t, who do you think will get the gig?
The other thing is that you have to be not only better than everyone else, but you have to be different. It’s basically a sales pitch. In five or ten minutes, you have to prove to them that if they hire you, they’ll get more for their money than hiring anybody else.
Ed Wynne
2. Don’t Be Late
This will just about eliminate you right from the start. Being late indicates that you have a reliability problem, which is the last thing anyone wants on the road. There are a lot of great players out there, and most of them are punctual and reliable. Who do you think they’re going to pick?

3. How You Look Counts
Not only does clothing and grooming make a good first impression, but it’s important to see how you visually fit on stage with the rest of the band. It’s possible to fit the bill perfectly as a player but still not get the gig because of the way you look.

As an example, an accomplished touring player that I know recently got a gig with a major artist that lasted one day. He went back to the hotel and received a call saying, “We’re good. Don’t come back to rehearsal tomorrow.” They just didn’t like the way he looked against the other players in the band.

You might get rejected because you have a shaved head and so does the artist or another player player in the band and they don’t want two people on stage with that look. Or you might have blond hair and so does the artist. Or you have facial hair and no one else in the band does. Nothing personal, sometimes you just don’t fit in.
I always felt that if someone is auditioning players that he’s not already aware of, it’s a clue that he’s looking for something else besides the way you play or the gear that you have. It’s a good tip that they may be looking more at how you look or at your age. I’ve seen that a lot.
Mike Holmes
4. Your On-stage Demeanor Also Counts
If possible, get a DVD or watch a video of the artist and her band playing live and take notice of the on-stage demeanor of the players. A lot of people get gigs because their physicality is right, which means how they look when they’re playing the music. Maybe the artist wants energy on stage and really likes it when a player is so into it that he’s moving all around. On the other hand, some artists just want you to stand there and play, leaving any showmanship up to them. You’ve got to know your place, so you have to tailor your demeanor to the artist.

5. Bring The Right Gear
You’ve got to tailor the gear to the gig. If you were auditioning for the job as the Strat player for Lynrd Skynrd, it wouldn’t be a great idea to bring a Les Paul or what some perceive as a metal guitar like a Jackson. If you were auditioning for the touring band of 50 Cent, you wouldn’t bring a drum kit with the snare tuned up high for reggae or ska. Can the artist or MD imagine how you’d play with the right gear? Sure they can. But once again, if everything were equal between two players, the one who will get the gig is the one that has the right sound at the audition. That way, no guessing, imagining or wondering come into play. Remember, what the artist wants most is security and one less thing to worry about. Whoever can provide that gets the gig.

6. Be Nice To Everyone
It’s important that you’re nice to everyone, including the crew, while you’re at the audition. If these people are going to spend months on a bus with you, they’d prefer that you didn’t have an attitude of superiority and were very easy to get along with. Remember, if it’s a toss-up between you and someone else, the one who will get the gig will be the one that everyone believes they can live with."

To read additional excerpts from this and my other books, go to bobbyowsinski.com.
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Thursday, January 5, 2012

David Gilmour's Recording Studio

Here's what the money from Dark Side Of The Moon will buy you, as we look at Pink Floyd guitarist David Gilmour's houseboat studio. The album stayed on the charts for 741 weeks (that's 15 years) and sold 50 million copies world-wide. I think I'd buy something like this as well. The show this is from is kind of wacky, but it's a look at his studio that few have seen.



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Wednesday, January 4, 2012

James Brown "Cold Sweat" Song Analysis

Today's song analysis is a classic - James Brown's "Cold Sweat," which is considered by many to be the song that originated the modern funk genre. Although "Cold Sweat" was supposedly done in one take, I found a different version where you can hear the engineer slating "Take 2" that also had a different horn mix. For this analysis, we'll be looking at the first version that everyone knows.

An edited version of "Cold Sweat" was released as a single on King Records and immediately became a #1 R&B hit, and later reached number seven on the Billboard Pop chart. The complete 7 minute version was later included on the album Cold Sweat. Like all song analysis, we'll look at the song form, the arrangement, the sound and the production.

The Song
The song form is unique in two ways. First of all, it's based around a bass and horn riff (which became the signature of all of Brown's funk songs), and the form is somewhat random, as James shouts orders to the band when to change and when to hold the form. On the full 7:26 version of the song, the form looks like this:

Intro (4 bars), Verse (16 bars), B Section (10 bars), Chorus (4 bars), Intro, Verse, B Section, Chorus

That's where the single version ends. On the album version it really gets interesting as this is what follows:

Intro, sax solo, drum solo, drum and bass, Intro, Verse, B Section

This is where James directs traffic, calling for tenor sax player Maceo Parker to play a solo, letting him go for a random length, then asking the band to "Give the drummer some" which turns into a short drum solo (played by the great Clyde Stubblefield), then James calls the bass in. He then counts the band back into the verse, but tells them to hold on the B section, and that's where the song ends. Only James Brown could do this and have a hit, thanks to his legendary band discipline.

The Arrangement
The James Brown Orchestra was a gigging machine in those days (1967), so every arrangement was created to play live, which is why they could do the song with no overdubs (according to James' band leader and co-writer Pee-Wee Ellis), but I think that they probably only recorded on a mono or two track machine anyway. The arrangement elements look like this:

  * The Foundation: Bass and drums, with an electric guitar doubling the bass

  * The Rhythm: The 2nd guitar playing "funk chunks" along with a baritone sax answering the sax riff.

  * The Pad: None

  * The Lead: James Brown's vocal, Maceo Parker tenor solo

  * The Fills: The horns playing the riff line in the verse, and again answering during the B section and chorus.

The Sound
"Cold Sweat" was recorded in May 1967 at King Studios in Cincinnati. Recording wasn't that sophisticated at that time, especially in a non-media center in the middle of the country. That said, a number of things stand out. First of all, the balance between all the instruments is great, especially the horn section. Second, there's a very long reverb on the vocal, and later on the sax solo (who was probably using the same mic, just like during their show). Everything else is dry. The you have the drums, which sound okay until the solo when he begins to play the toms. They sound separated from the rest of the kit, which makes me think they were miked separately. Finally, the song is very light in the low end, which was a trait of most music until about the late 70s.

The Production
The production of "Cold Sweat" is all in the arrangement and the direction of James Brown during the song. There are no overdubs, so there was no layering, and either the band got it or they didn't. It's obvious they captured something that still works 45 years later.

Anonymous suggested the following video of the song, which is the long album version that we know followed by the 2nd take. I also included this short clip from a concert James gave in Zaire in 1974, which shows him at his glorious peak. The arrangement is different from the original though, which is often the case with all James Brown songs. He changed them a lot the more the band played them.






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Tuesday, January 3, 2012

Rare George Martin-Beatles Footage

If you're a Beatles fan, you're going to say "Wow" many times as you watch this video. It looks like it was recorded directly off a television, but it also looks like most of the footage are personal home movies. Regardless, this is footage that is so rare that I doubt most fans have ever seen it.

You'll see a completely at ease George Martin telling stories at home, a walk through Abbey Road Studio 2, the Beatles original demo tape - and that's only in the first 2 minutes! What I loved the most was George Martin, Paul and Ringo discussing Ringo's drumming, and Cilla Black in the studio.

Enjoy this before EMI gets wind of it and has it taken down (although it comes from the "colorful" Clive Worth, and I have no idea how he's connected to George or The Beatles).



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Monday, January 2, 2012

5 Tips For Memory Card Care

Now with solid state memory becoming more and more the norm, it's important to realize that it can occasionally also be at the root of some problems as well. Although it doesn't happen that often, some nasty crashes can be avoided with a minimum of maintenance.

Here are some tips for memory card care from Scott Bourne (he has a photography great site called photofocus.com) that I've adapted for audio instead of a camera. You can read his original article here.

1) Always format your card after you have downloaded files from it rather than erasing them one-by-one or taking them to the trash. This cleans up the file system and greatly reduces your chance of a crash.

2) Try to keep you memory cards dedicated to a single device. That means you shouldn't share it between different recorders or your camera. This can cause a crash since the other device may attempt to write a system, desktop or file of unknown format to the card.

3) Stay away from the super large cards until they have been on the market for six months to a year. 90% of memory problems come from these cards because they use gimmicks or acceleration routines that may or may not work in your recorder, but possibly can cause instability. They are also really expensive so that’s plenty of reason to avoid them anyway.

4) The very large (and expensive) cards, are prone to far more File Allocation Table (FAT)-like errors. For ultimate safety, stick with cards that are at least one size smaller than the largest available until later, when they will be down in price and up in reliability. Besides, you can store plenty of audio on a standard and inexpensive 8 Gig card that are remarkably cheap these days.

5) Do not remove your card, or power down your device while the card is writing. This can cause critical data loss. In fact, always turn your device off before inserting or removing a memory card, just to be safe.

By the way, you may see memory cards that are designated by classes going from 2 to 10. Remember that the higher the class, the faster the operation. In other words, a class 10 card is the fastest, although that usually won't make much of a difference for just two channels of audio.

Memory cards are very trouble-free these days, but you can increase their reliability even more if you follow these tips.
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Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

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Sunday, January 1, 2012

Building Britsh Grove Studios

Former Dire Straits leader Mark Knopfler owns one of the finest studios anywhere, and I've already posted a few clips of him using it in the past. We're going to start the new year off with an interesting movie showing how his British Grove Studios was constructed.

Take notice how well this studio is built, with cinder block and concrete walls rather than the usual drywall in order to get the best isolation possible.

Although you get to see the finished studio, the only thing missing in the video is a shot of the studio with all the gear in it. You can get a look at that in this clip of Mark and Engineer Chuck Ainlay that I posted a few months ago.

If you're interested in learning more about studio construction you can check out The Studio Builder's Handbook or read a few excerpts here.


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Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

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Thursday, December 29, 2011

7 Music Production Predictions For 2012

It's time for some predictions for the new year. Here's what I see happening in 2012. The good part is that we'll see just how accurate I am on some of them by the end of January after the CES and NAMM shows. For a few others, we'll have to wait awhile. Here we go.

1. Tablets take off for music production. For such a relatively new class of products, tablets like the iPad have quickly become a must-have device. While we've had some great music software available for it in 2011 (Garageband is insanely good for only $5), 2012 brings us the serious I/O and accessories needed to take advantage of it's portability.


2. Plugins hit the wall. When DAWs and plugins were fairly new, pro engineers complained that they didn't sound like or as good as their hardware counterparts. I don't remember exactly when it happened, but it seemed like someone flipped a switch and the pro world not only accepted, but suddenly loved the latest batch of plugins with no reservations. Yes, plugins sound great these days but that's the problem. Where do you go from here? When all the great analog hardware is successfully digitally duplicated by multiple companies (and even surpassed in some cases), it's harder and harder to come up with something new. Add to that the fact that the market is saturated, and you'll see some software companies falling on hard times in 2012.


3. Pro Tools weathers the storm. Computers are really fast these days and Pro Tools can now operate natively and talk to hardware other than Avid's, which is why a chorus of "Why do we need Pro Tools anymore?' began to rise from DAW users everywhere in 2011. I have to admit that my new i7 iMac runs circles around my old HD1 rig for way less money. So while it may seem like this is the time when the Pro Tools hold on the audio industry is finally broken, let's not get too hasty. It's still the standard of the music and post business, and the pros (especially the big facilities) can't afford to make any changes now even if they wanted to (and they don't). If the pros use Pro Tools, than those aspiring to be pros must use it as well. We very well may see a new contender to the throne in 2012, but don't expect any big industry changes.

4. Studios make a comeback. In all the major cities, the number of major studios has dwindled in recent years to just a handful. Even these were just barely hanging on in 2010 and the beginning of 2011. That all changed during the summer, as major studios have been booked solid (and some even ahead a few months) ever since. There are a number of factors as to why this happened (some looser label budgets for one), but a big one is the re-found appreciation of what a real facility brings to the sound of project. There's just nothing like tracking and mixing in a real studio with tuned acoustics, and great mics and signal path. Finally gear owners everywhere are beginning to realize that just owning the gear isn't the key to great sounding music (although it can be if you know how to use it, so keep buying those books, please) and the benefits of recording in a real studio. Look for the trend to continue in 2012 with even some new facilities coming online.

5. SSD's are everywhere. I predicted this last year, but it was a bit premature. In 2012 you'll see the beginning of the end of the spinning mechanical hard drive and the inclusion of solid state memory in just about every newly designed piece of music gear. Add to that the fact that hard drives have actually gone up in price thanks to the recent floods in Thailand while SSDs (solid state drives) have continued to fall, and you'll find that you might have bought your last ever mechanical hard drive.

6. Apple gets into the television business. This isn't directly about music production, but it does apply in a round about way. It's been rumored for a while that Apple will be introducing their own branded television soon, and that seems inevitable at this point. The bigger rumor is the fact that the user interface is every bit as groundbreaking as just about every other Apple hardware or software product. As a result, the digital living room will finally come pass in 2012. Virtually every other product that the company has released has affected music production, from their desktops to the Macbook Pro to the iPod to the iPhone (have you heard some of the music recorded on it?) and iPad. I predict that elements of the user interface of the iTelevision (or whatever it's called) will find it's way into the gear that we use to produce music, making things simpler and easier in the process. And this will happen in 2012.

7. EDM breaks out in a big way. Electronic Dance Music is the biggest trend that the mainstream music world still doesn't know about, but not for long. 2012 will be the year that it finally breaks out, although the process started already in 2011 with the big time success of LMFAO.

Let's see how these predictions turn out. I'll have a review at the end of January to see just where we're at. In the meantime, have a happy, artistic, and musical New Year!

If you liked these predictions, you might want to check out my 12 music business predictions on my Music 3.0 blog as well.
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Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

You should follow me on Twitter for daily news and updates on production and the music business.

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Wednesday, December 28, 2011

5 Tips For Performing In Cold Weather

Anyone who's have had to play a gig outside during the winter knows just what kind of hell that can be. Forget about just being cold, what really makes it bad is when your fingers are freezing and they won't move, or every time you open your mouth to sing you get this huge gulp of icy cold air that dries your vocal chords out.

That's why this article for CD Baby's DIY Musician blog is so apropos to the season (at least here in the Northern Hemisphere). Here are their 5 tips for performing in cold weather:

"1) Get to the gig early and let your instruments acclimate to the temperature. Radical shifts in temperature (both up and down) can damage your equipment. So I recommend bringing the instruments in their cases, leaving them on stage IN their cases for a while, and then taking them out.

Once they’re out of the cases, don’t play them yet. Give them more time to settle. That direct contact with the air might make them tense up again. Finally, allow yourself enough warm-up time before the performance begins and the crowds arrive so you can play the instrument, tune it, play it, tune it, play it, and tune it.

Oh, and if your instrument is your voice, go easy. Warm up slowly, first in the car, then outdoors.
Be sure to cool down and load out in the same way.

2) Warm up your amps. The same advice above could be applied to the amplifiers. Let them adjust to the cold. THEN put them on stand-by for a while. Once your guitar is tuned, fire up the amp and let it sing.

3) Wear fingerless gloves (or drummers, where gloves with grip). This may not be possible for every musician, depending on the instrument and style of music you play, but I’ve gotten away with wearing fingerless gloves on a few cold occasions, especially at gigs with limited lead playing, complicated chord comping, or right-hand palm-muting. So if its your typical rock, folk, or pop show,… try fingerless gloves. But try it at practice first!

4) Limit your set time. Don’t get stuck entertaining Jack Frost for 3 hours while the hungover bassist catches hypothermia. I’d say that 30-45 minutes in the cold is more than enough. If the event planner or promoter wants more music, they can hire an additional band and you can work out the backline details together ahead of time.

5) Construct your sets so each player gets some relief. Space out the songs where Sarah’s gotta belt out those high notes. Let a different player carry the lead on the next song. That way, when the spotlight and pressure are on someone else, you can take a minute to tune-up again, warm your hands, whatever else you need to do to keep rockin’."

I hope you don't ever have to do a gig where it's freezing, but in the event that you do, remember to use these tips wisely.
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Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

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Tuesday, December 27, 2011

Looking At Last Year's Predictions

Dr. Beverly Crusher From Star Trek TNG
It's time to take a look at some of the predictions I made around this time last year to see just what did or didn't come to pass. These were rather random in that they're not all directly about music or production, but they are related in some way. My comments are in italics on the bottom of each one. Here we go:

1) The end of the mechanical magnetic hard drive. I believe that 2011 will be the tipping point for the decline of the hard drive. In 2010 we saw most computer manufacturers offer solid state drives as options, but what's most telling is the fact that both internal and external hard drive prices are dropping like a rock (you can get a 2G drive for less than 80 bucks right now), which means that the drive manufacturers can see the writing on the wall. Just watch what happens in the new year as people discover the beauty of solid state memory.
I missed on this one, but perhaps the prediction was just a bit premature. It's true that solid state drives (SSD's) made a big penetration into the market in 2011, but I think the big growth will actually happen in 2012, thanks to the recent flooding in Thailand which knocked out all of the plants make traditional mechanical drives. Tried to buy a hard drive lately? They're about twice as much as they were, which now makes SSD's a reasonable alternative. The high storage capacities aren't there yet, but it will be all over once that happens, with SSDs in all of our gear forever.

2) The tablet really takes off and becomes the predominant computing device. And speaking of solid state memory, I think the time has come for the whole idea of a tablet as a computer. You know what convinced me? I was watching an episode of vintage Captain Picard Star Trek Next Generation the other night, and tablets played a big, yet subtle role. Everyone had one, they pass them back and forth to each other, and it's such a natural thing to have and use. So many of the most useful gadgets start out as elements of science fiction only to become reality when the technology catches up. Guess what, in the case of the tablet, it finally has. Watch as we leave our laptops behind.
I hit a home run on this one. Everyone who owns or uses a tablet computer (especially an iPad) doesn't know how they got along without one.

3) The connected TV will gain traction. I know, it's not looking too good right now, with Samsung's Google television looking like a bust and Apple TV selling well but not setting any records. But hear me out on this. The state of the cable set-top box is still seated so far in the 1990's that I'm honestly surprised that cable subscribers aren't rioting with pitchforks and Molotov cocktails outside the company headquarters. I'm on my fourth piece-of-crap box from "Un-Scientific Atlanta" that works so badly that they should be ashamed to even have it on the market. And the cable companies still treat any kind of interactivity as if it was some sort of science fiction. Wait a minute - it was - in 1979!! Believe me, people want their TV's to be connected. Just don't wait on the cable companies to figure it out though (that's a sure recipe for disaster). In 2011, someone (probably Apple) finally will.
Okay, this one didn't happen either, and even took a step backwards in 2011. That doesn't mean that TVs won't eventually be connected. All it will take is the rumored Apple Television (the iTV?) to hit the stores and our living rooms will change forever.

4) 3D will have a big impact on the music business. Wait, I can't believe I'm saying that. Up until yesterday I was firmly convinced that 3D was surround sound all over again; basically a parlor trick that would never make it, at least until you didn't need glasses to view it. Yesterday I had my mind opened up, blown, and to put it bluntly, totally changed (how often does that happen?). The whole trick with 3D is that it has to be done technically well (something that doesn't occur that often, it turns out), and the production and post-production methods have to have a totally different approach. Yes, I've seen the future and I'll report more in depth on it as the new year dawns next week.
Boy, I was way off with this. I still believe that 3D will be a boon for music as soon as people are exposed to it. The rumored Apple Television is supposedly 3D as is the next iPad, and that might have a big bearing when all this happens. Trust me on this one - 3D will change how we enjoy music!

So one prediction came true and the other 3 we'll still have to wait and see about. All in all, it just makes looking forward to our electronic future that much better.
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Monday, December 26, 2011

12 Major Changes To Recording In The 2000's


I wrote the following a couple of years ago when I first started this blog and had far fewer readers than now, so I thought it might be a good candidate for a repost with the necessary updates.
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I got to thinking about the many changes that came about in the recording business during the 2000's recently - some of it good, some of it bad, most of it significant. Here are what I consider to be the 12 major changes to recording in the 2000's, in no particular order.

1) Pro Tools Standardization - As the decade started, Pro Tools was already creeping into the major studios, but every year since it has become more and more entrenched as the standard audio capture format for any professional application. Sure, there are a lot of other great DAWs, but none of them have the traction of Pro Tools. In any professional situation, from music to radio to film and television post, this is the DAW that you're going to have to use as we move into 2012 - until something better comes along (no, I don't have a clue what that might be).

2) The Downfall of Commercial Studios - When I moved to Los Angeles in 1980, there were more than 250 "24 track" commercial studios in town. Many of them were multi-room facilities and they all were teaming with business. As we move into 2012, there are fewer commercial studios than ever before thanks to cuts in recording budgets, the ease of setting up a home studio, and the fact that studio rates have remained about the same since the 80's while overhead has risen dramatically.

One of the sad byproducts of this is the fact that the apprentice system that existed and taught so many great engineers has pretty much fallen by the wayside. With only a few commercial studios left, it's only the lucky few that get to sit behind a great engineer and learn something new every day. That's good for me since more people buy my books, but it's not a great thing for the industry at large.

3) The Rise of Software and Fall of Hardware - Once upon a time, every studio needed a pretty good amount of outboard gear to be able to record and, especially, mix a record. It would be nothing for a studio to spend in excess of $100k for outboard EQ's, compressors, effects devices and reverbs that they absolutely needed to have in order to attract independent engineers and producers and make a competitive record. During the 2000's we saw a shift away from outboard hardware boxes to software plugins that do the same thing, only cheaper and easier. At the beginning of the decade, most pro engineers complained about "the sound" of plugins that emulated their favorite outboard device, and for the most part, they were right. Plugins didn't quite measure up. Now that major computer horsepower is so inexpensive and programmers are better at what they do, the difference in sound quality between the plugin and the real thing is no longer an issue even with the old-schoolers.

One of the big reasons why software plugs have caught on is price. Why buy a rack of Neve 1073's at $2500 a piece when you can buy a Universal Audio UAD card that can give you a hundred of them for half the price of just one? Sure, you don't get the mic preamp and and you can't track with them, but if you don't record more than a couple channels at a time anyway, it's hardly a problem.

Even in live sound there's been a shift as the industry changes to a digital signal path. There'll always be a market for outboard gear, especially for tracking, but the days of large expenditures for hardware are over.

4) The Fall Of Rental Companies - It used to be that renting gear was one of the secret cash-cows of the business. Every town had at least one major rental company (New York, LA and Nashville had 4 or 5) and many engineers and producers made extra dough on their projects by renting their pricier gear back as an extra. Thanks to the rise in software plugins, the need for that expensive hardware has dropped drastically. And even when it is rented, the length of the sessions have decreased to such a degree that what used to be a three or four week rental might now take only three or four days. As a result, a lot of the major rental companies have either gone under or cut back drastically, the minor ones don't exist anymore, and it's rare that an engineer will even think about renting the gear back to a project as he's just thankful for the job.

5) Mixing In The Box (Who Needs A Recording Console?) - As the 2000's came around the corner, you would never even consider doing a project without a recording console, and for sure, you'd never open a studio unless you had a Neve, SSL, API or the like. Today, vintage recording consoles that regularly went for $250k plus and didn't depreciate much can now be had for $50k or less with the seller feeling extremely pleased that he even found a buyer. With so little tracking with live musicians being done these days (see Loop-based Music) and the increased power of the DAW, why buy a recording console at all?

DAW's offer so many features these days that a competent engineer can make a great sounding record in a way that couldn't be done in 2000. The sound is good, the plug-ins are great and plentiful, the automation and recall are better than on any console, you're no longer limited to a certain size control room by the size of a desk, and inexpensive controllers are plentiful. It's no wonder that even the old-schoolers have finally acquiesced to "mixing in the box."

6) Less Money Going Around - As everyone knows, CD sales are way, way down and as a result, so are recording budgets. Where once a $100k budget was considered bottom of the barrel and budgets for even non-superstar acts were beyond $500k, we now live in a world of $40 and 50k budgets or less. No money - no big studio, no rentals, no hardware purchases. It's all tied together. Superstar acts still get a blank check, but there are fewer and fewer of them. The future of the recording budget is here - get used to $40k or less.

7) Sample and Loop-based Music - Once upon a time, all music started with real musicians tracked live. That all changed during the 2000's. Programs like Acid and Ableton Live made it easy to make some great music without ever seeing a real musician. Loop libraries gave you access to just about every kind of sound and mood that you could think of, and samples of every type of instrument became more realistic. Suddenly, you didn't need a studio, you didn't need a tracking room, you didn't need a player - all you needed was a laptop, some software and a set of headphones. Television and film composers no longer needed an orchestra, keyboard players could record great guitar and bass parts without the players, and no one needed a drummer if you had BFD, Steven Slate Drums, or a similar program. It changed the music world, although not so much for the better, I'm afraid.

8) The Rise of Alternative Markets - Some markets thrived since 2000. The church market became a saviour for many audio gear companies as churches installed bigger and better sound systems, recorded their services and even broadcast them on television or the web. The sound system install market flourished as commercial building projects popped up everywhere. While this was truly a bright spot for many companies in recent years, the recession brought these markets to a resounding halt. Market saturation may mean that the worse may be yet to come, unfortunately.

9) The Rise of the Home Studio - It's now possible to have a studio on your laptop that's much more powerful than anything The Beatles ever had to work with for less than a thousand dollars. Home recording is within reach of anyone that wants to do it, and everybody does. This has been both good and bad. It's brought about Music 3.0, where an artist is no longer bound by the marketing, distribution and sales system of the record labels, but the filter that the label provided and the help of the many professionals along the way had it's advantages too. Just because you have your own studio doesn't mean you know how to use it. As a result, we have fewer real professionals than ever before who are making less money than ever before - and more and more people making their own music at home. It hasn't resulted in better music so far.

10) The Influx of Chinese Gear - Audio and music gear is better than ever before on average. It's really difficult to find what would be considered a "bad" piece of gear these days (I remember the old Kent guitars with the bowed necks when I was growing up - those were bad), and it's cheaper than ever as well, all thanks to those hard-working Chinese/Vietnamese/Cambodian near slave-laborers. Just about every gear company does the same thing these days - design the piece here, manufacture it in Asia, and sell it as cheaply as possible against a dozen other manufacturers with the same product and idea. The problem is that while all the gear is good, not much of it is really great. That's why we have more boutique gear manufacturers than ever. I wonder how they all survive?

11) The Failure of the Hi-Res Formats - In the beginning of the 2000's, the great hope for the industry and audio pros alike was the hi-res SACD and DVD-A formats. The trouble was, the public looked at these formats and yawned. It's difficult to hear hi-quality audio when your sound system is worse than what you could find in the typical college dorm room in 1970. Bad presentation, bad marketing, and no consumer interest all equal format death.

12) Change in Consumer Buying Habits - We all know this one. CD sales down, digital sales up, piracy still high, not as much money coming in. It's the reason for most of the items on this list and is covered every day on my Music 3.0 blog.

If this sounds like I'm complaining, you misread my intentions. I'm just noting how the music/recording business is evolving. In fact, I'm excited by the future, something I'll expound on later this week.
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You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Sunday, December 25, 2011

The Making Of Pink Floyd's "Money"

Here's something that I posted about 3 years ago but thought it would be fun again for those new readers that haven't seen it before. It's an excellent video on the making of Pink Floyd's "Money," and it's still pretty cool.  There are lot of interesting things illustrated here:

1) Old fashioned tape loops. Yes, in the days before digital, this is how it was done (I get nostalgic looking at the MCI 4 track).

2) Track layering. You can plainly hear how there's usually a lot more going on in a record than what seems apparent. The numerous guitar tracks are a great example here.

3) The use of of effects. Effects are used to place a track in an artificial acoustic space and you especially can hear how it works very well here when Alan Parsons (the engineer for the session) adds the effects in on the vocals, then cuts them off during the bridge.



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You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

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