One Year Of Posts

Today is the one year anniversary of The Big Picture blog. During the last year we've posted 280 times with musings that have covered a variety of subjects including this abbreviated list:

tips and tricks
Mixing Tips For Mastering
4 Reasons To Add Effects
3 Keys To A Great Mix

conference overviews
NAMM 09
CES 09
AES 09

interesting facts
Top 12 Highest Earning Musicians
Key Internet Milestones
Interesting Digital Music Facts

commentary on the general music business
Want To Improve The Music Industry? Lower The Drinking Age
Why Radio Is Irrelevant
5 Reasons To Hate The Ticketmaster/Live Nation Merger

and sage advice from people way smarter than me.
Bob Ezrin's Sage Advice
Words Of Wisdom (from Bob Ohlsson)

I'm looking forward to another year of posts and I hope you are too.

The 4 Reasons To Add Effects

One of the most difficult things for a novice mixer to get a handle on is when and how to add effects. Most of the time, the mixer will become enamored of the sound and pour too much on just about everything, which usually makes the mix a washy mess.

That's one of the cool things about working with a top mixer. A pro usually adds just enough that you notice if it's taken away, but not enough to stand out. But before you can develop a strategy for adding effects to a mix, it's a good idea to know exactly why you're adding them in the first place.

There are four reasons why a mixer would add effects to a track:

• To Create An Aural Space. One of the reasons why we record elements in stereo is to capture the natural ambience of an instrument, or the “aural space”. Since we can’t record everything this way due to track or storage limitations, a limited recording space, or because we’re close-miking, we usually just create this aural space artificially.

• To Add Excitement. Sometimes a delay or modulation effect added to an instrument or vocal will be just the thing to make it the hook or a major focal point of the song.

• To Make A Track Sound Bigger, Wider And/Or Deeper. This is the usual reason that a successful mixer will add effects to a track, but one of the hardest for a neophyte mixer to grasp because it can be so subtle. You can’t really tell the effects are there until they go away, but they never do, so how do you know?

• To Move A Track Back In The Mix (give the impression it’s farther away). One of the easiest ways to keep instruments from fighting each other for attention is to layer them by moving them back in the mix.

We'll look into the use of effects more in a future posting.