The economies of free is a central premise in the new music business economy (especially for a young artist), but Wired Magazine's Chris Anderson takes the theory yet another step with the following video description of "The 4 Kinds Of Free."
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Tuesday, March 31, 2009
The 4 Kinds Of Free
There's a lot of discussion these days about the "economies of free," which is basically the theory that if you give something away for free then it will incentivize the receiver of the free product to come back and purchase something else.