The idea is sort of based on the old Motown model with a twist.
If one of the bands working here says, 'Jack, there's a great band that played at the End on Friday night, you should check these guys out,' Saturday morning, they can come to Third Man Studios and we can cut a couple of songs. They can come back to the photo studio and we can take a photo of them. We can cut the acetate and run it down the block, and within three weeks, we can have a thousand copies of a 45 that they can sell at shows
Jack's idea is a little bit too old school for Music 3.0, but we'll see how well it works. At this point of the music business, anything new can't be bad.