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Showing posts with label production. Show all posts
Showing posts with label production. Show all posts

Wednesday, January 1, 2014

9 Jobs That Every Music Producer Must Perform

Bobby Owsinski conducting BG vox image
Bobby O conducting background vox
As anyone who’s ever produced any sort of entertainment project knows, one of the first questions you might get from a non-music person (like your mother) is, “What exactly do you do?” or, “What’s a producer?” It’s totally understandable since producers in music, television and film take on so many roles, some honorary and some deep in the trenches of the creative tasks at hand, yet are mostly out of the public eye.

But a music producer in the most basic description is different from his similarly named film and television counterparts (where a “line” producer and “coordinating” producer are specific jobs), because the producer on a musical project is many job descriptions rolled into one. Here's an excerpt from The Music Producer's Handbook that explains each of the 9 jobs that every music producer must perform.

1. He’s the creative director. Just like the director on a movie has the overall vision for that movie and is the boss on the set, so is the producer in the studio. The producer sees the big picture in terms of how all the songs of the album will fit together into a cohesive package, but can also control the day to day minutiae of how a part is played or even what notes are in the part.

2. He’s a diplomat. The producers number one job is to bring harmony to the creative process so that everyone can create at their very highest level. Although some producers have used terror as a method to get what they want, most successful producers make everyone feel comfortable about contributing and make the environment comfortable for creativity.

3. He’s the decision maker. A good producer will be the final decision maker in any creative argument (especially between band members). Even if the producer defers to the artist’s creative vision (which most producer’s will do), it’s still his decision to defer.

4. He’s the go-between. The producer keeps the pressure from the record label or the outside world away from the artist or band while making the record. In some cases, he may speak for the artist during a session with studio musicians, and generally shield the artist from anything she might deem uncomfortable.

5. He’s the financier. The producer is responsible for the budget. He makes the deals with the studio, engineer, mixer, mastering studio, rentals, studio musicians, arrangers, songwriters, food delivery and anything else that might need to be negotiated or paid. In some cases, he’ll also administer union contracts and submit cue sheets as well.

6. He’s the casting director. A good producer will choose the right group of musicians to get the feel that the artist is looking for, which might change from song to song. He might even help choose material for the artist that best showcases her musical attributes.

7. He’s a project manager. A good producer knows just what needs to be accomplished in a given amount of time and for a given budget. His job is to turn in the project on-time and on or under budget and he must manage each project accordingly.

8. He’s the “bus driver.” No matter how or on what level a producer is involved, he’s the one that sets the direction for the project. He determines the artist’s artistic vision and helps her achieve it, or may even help her find it with a vision of his own. Either way, he’s the leader that everyone will follow. He “drives the bus.”


9. He’s the one responsible. In the eyes of the record label and artist, the success of the project is the direct responsibility of the producer. Although the public will judge the artist on the project, ultimately how it turns out falls squarely on the producer’s shoulders.

You can read additional excerpts from The Music Producer's Handbook and my other books at bobbyowsinski.com.
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You should follow me on Twitter and Facebook for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Tuesday, April 2, 2013

The Producer's First Meeting

Music Brain image from Bobby Owsinski's Big Picture production blog
Almost everyone knows the main phases of an album project (preproduction, tracking, overdubs, mixing, mastering), but the fact of the matter is that there's one more phase that actually begins the process - the meeting.

That's where the producer meets with the artist for the first time and they both decide if they like each other, can work together, and most importantly, be creative together. Of course, there may be other meetings before this decision is finally made, but the first one is critical for both the producer and the artist.

The problem is that any times the artist or band doesn't know exactly what to do or expect (especially one without much experience), so that leaves it up to the producer to guide things. Here are some questions to ask to determine if you’re a good fit with the artist.
  • What are some of your favorite records? Why?
  • What are your biggest influences? Why?
  • What recordings do you like the sound of?
  • What kind of sound are you looking for?
  • What is it that you like about the projects I’ve done?
  • What do you expect from me?
  • How much control over the project will I have?
  • Will I have control over the budget?
  • Is there a studio you want to work in?
  • Is there an engineer or musicians that you want to work with?
  • How many songs do you have written?
  • Do you feel that the songs are ready to record?
  • When do you expect to begin recording?
  • How long do you have to complete the project?
  • Who's paying for the project? 
These aren't the only questions, but they're some of the most important, as they can help you gauge the musical taste of the artist, how much guidance they're looking for, and the amount of time that the project may require. If this first meeting goes well, you can determine the details later. 

For additional production tips, check out The Music Producer's Handbook. You can read excerpts at bobbyowsinski.com.

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You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Tuesday, February 5, 2013

The Band PreProduction Checklist

Band in the studio image from Bobby Owsinski's Big Picture blog
Your band is playing either in rehearsal or in the studio and suddenly there's a train wreck where something sounds way off. Don't know what to do? Here are a number of questions to ask if the song just doesn’t sound as good as you think it should.

1. Do all the players in the band know their parts inside out? Is there a part that someone is unsure of?

2. Are all the players performing their parts the same way every time (assuming that you’re not recording some forms of jazz and blues where you want a different performance)? Any variation can lead to a section not gelling or not being tight.

3. Is the band playing dynamically? Does the music breath volume-wise? Does the verse have less intensity than a chorus or bridge?

4. Does the band lose its drive when playing with less intensity? Does it forget about attacks and releases when they play quieter?

5. Is everyone playing the song and section starts and stops the same? If not, ask every player, “How are you playing it?”

6. Does the band sound tight? Are the attacks and releases of phrases being played the same way by everyone? Are the builds, turnarounds and accents being played the same way by everyone? If not, ask every player, “How are you playing it?

7. Is the band in tune? If not, make sure everyone uses the same tuner and tunes the same way.

8. Does the song have a groove? Is the rhythm section playing in the pocket? Is the drummer or bass player slightly wavering in tempo?

9. Is the tempo right for the song? Try it a BPM or two faster or slower and see if it feels better.

10. Are all vocals in the best range for the singers? Does the singer have trouble hitting all the notes? Does the singer sound comfortable singing and is the vocal sound right for the song?

This checklist will take care of at least 90% of the problems that a band will run into, but if you find that you still can't get it right, there's one more thing that you can do that will probably clear things up. Either take a break, or come back another day and try it again. It's amazing what some time away will do to clear a band's collective thinking.

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You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Thursday, August 30, 2012

The Making Of 10CC's "I'm Not In Love"

Reader Jonathan Roberts sent me a heads up about the documentary based around the making of 10CC's big 1975 hit "I'm Not In Love." I had posted this about 3 years ago, but when I went back in the archives to check the post out, the YouTube video that I had used had been removed, so here it is again with an even better video version.

"I'm Not In Love" was 10CC's biggest hit and is considered a masterpiece of production. The band was really ahead of their time in the way they used samples as the bed for this track.

For those of you who have never used magnetic tape machines, you'll be both horrified and amazed to see what they had to go through to get what can so commonly be done with any sampler or DAW today.

This video is great in that it breaks down the production techniques and allows you to hear the isolated tracks, then hear how they fit in the track with the other instruments.




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You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Wednesday, August 15, 2012

What Is A Producer?

Music Producer's Handbook cover image from Bobby Owsinski's Big Picture production blog
The term "producer" sometimes confuses people. What exactly does that mean? What does a producer do? Here's a short excerpt from The Music Producer's Handbook that explains the many responsibilities that a typical music producer has.

"Everyone on the production team usually has a pretty clear-cut job description except for the producer. Everybody knows what a drummer or guitar player or singer does because it’s pretty obvious. An engineer selects and places the microphones, gets sounds, records and balances them, and is in charge of the technical aspects of recording. Songwriters create the rhythm, melody and lyrics to the song (although occasionally that can get a little nebulous as well). But if you were asked the question, “What does a producer do?”, you might be hard pressed to come up with a specific answer.

It’s easy to see why many musicians can’t answer that question because producers in music, television and film take on so many roles. Some are honorary and some are extremely hands-on creatively, yet a producer does his job mostly out of the public eye so those duties aren’t in our every day consciousness.

But a music producer in the most basic description is different from his similarly named film and television counterparts (where a “line” producer and “coordinating” producer are specific jobs), because the producer on a musical project is many job descriptions rolled into one.

He’s the creative director. Just like the director on a movie has the overall vision for that movie and is the boss on the set, so is the producer in the studio. The producer sees the big picture in terms of how all the songs of the album fit together into a cohesive package, but can also control the day to day minutiae of how a part is played or even what the notes are in that part and how they’re played.

He’s a diplomat. A big part of the producer’s job is to bring harmony to the creative process so that everyone can create at their very highest level. Although some producers have used terror as a method to get what they want (the legendary Phil Spector for one), most successful producers make everyone feel safe about contributing and make the environment comfortable for creativity.

He’s a decision maker. A good producer will be the final decision maker in any creative argument (especially between band members). Even if the producer defers to the artist’s creative vision (which most producer’s will do), it’s still his decision to defer.

He’s a go-between. The producer keeps the pressure from a record label or the outside world away from the artist or band while making the record. In some cases, he may speak for the artist during a session with studio musicians, and generally shield the artist from anything she might deem uncomfortable.

He’s a financier. The producer is responsible for the budget. He makes the deals with the studio, engineer, mixer, mastering studio, rentals, studio musicians, arrangers, songwriters, food delivery and anything else that might need to be negotiated or paid. In some cases, he’ll also administer union contracts and submit cue sheets as well.

He’s a casting director. A good producer will choose the right group of musicians to get the feel that the artist is looking for, which might change from song to song. He might even help choose material for the artist that best showcases her musical attributes.

He’s a project manager. A good producer knows just what needs to be accomplished in a given amount of time and for a given budget. His job is to turn in the project on-time and on or under budget and he must manage each project accordingly.

He’s the “bus driver.” No matter how or on what level a producer is involved, he’s the one that sets the direction for the project. He determines the artist’s artistic vision and helps her achieve it, or may even help her find it with a vision of his own. Either way, he’s the leader that everyone will follow. He “drives the bus.”

He’s the one responsible. In the eyes of the record label and artist, the success of the project is the direct responsibility of the producer. Although the public will judge the artist on the project, ultimately how it turns out falls squarely on the producer’s shoulders."


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You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Tuesday, April 3, 2012

Overcoming The Self-Production Blues

deadline clock graphic from Bobby Owsinski's Big Picture production blog
Self-Production is simultaneously one of the most difficult things to do in music, and perhaps one of the easiest. Every artist hears what their music should sound like in their head (that’s the easy part), but it’s sometimes difficult to get it to actually sound that way when it comes to real-life recording. That can lead the artist to overwork a song until it’s limp like a dishrag, or overproduce it so it has so many layers that it sounds like there’s a 30 piece band backing you up. Indeed, it’s difficult to get it to sound somewhere in between where your project is both exciting and vital, and still meets your vision.

One of the biggest problems with a creative artist is going in circles. This means that the artist has so many good ideas that the production is never finished. As soon as a version is complete, the artist thinks, “I think the middle 8 should have a ska feel.” Then after that’s recorded he thinks, “Maybe the entire song should have a ska feel.” Before you know it there are versions in 6/8, speed metal and reggae (and maybe more), with each one just sounding different, not necessarily better.

If this is what's happening to you, there are two words to keep in mind to help you out of your rut.

Instinct - Usually, the very first inspiration is the right one, especially if you’ve gone through more than a couple of different versions. You’ve got to repress the urge to keep changing things and learn to follow your initial instinct. That doesn’t mean you shouldn’t tweak or perfect what you’re doing; it means that you shouldn’t make a right turn in a direction that goes against your initial inspiration.

The exception to this is if you think it might be cool to have multiple different versions of the song available so you can give the alternate versions to your core fans as an exclusive gift. Then, a wholesale change in direction can actually be particularly useful.

Deadline - One of the biggest problems with producing yourself is the fact that your project is usually open-ended time-wise. As a result, you end up with the “project that wouldn’t end” that keeps going for years (no exaggeration here).

The surest way to keep that from happening and to actually accomplish something is to set a deadline for the project’s completion. Many people do their best work on deadlines because they don’t have a chance to second guess themselves. The final product may not be 100% of what you want, but remember that it seldom ever is, even with all the time in the world available to finish the project. Save yourself some heartache and impose a deadline on yourself.

If you're interested in some more production tips, check out The Music Producer's Handbook. You can read a few excerpts here.
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You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Monday, November 7, 2011

The Beatles On Record Part 1

As some of you know, I'm just about finished co-writing a book with Ken Scott that covers his career in the music business. Ken was one of the 5 engineers for The Beatles as well as producer of David Bowie, Supertramp, Devo, Kansas, Missing Persons and many others.

The book will be called "From Abbey Road To Ziggy Stardust" and will be available in April, and will cover all of Ken's time with the Fab Four. In the meantime, enjoy this video where you hear about their early recording process from The Beatles and producer George Martin themselves. There's some great vintage video to look at as well.



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Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Sunday, November 6, 2011

Tips From Dr. Luke

Dr. Luke is one of the hottest producers around today, with hits under his belt from such big-sellers as Katy Perry, Britney Spears, Ke$ha ("Tik Tok" was the longest running #1 by a female artist since 1977), Kelly Clarkson, Pink and Flo Rida. You may think that some of the music he makes is very pop and commercial, but he's great at what he does and his work is very well crafted.

Dr. Luke's is insight is definitely worth checking out. Here he shows how he layers sounds to come up with a kick sound right for the track, and how he places it on the grid of the song.



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Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Thursday, September 1, 2011

Motley Crue "Dr. Feelgood" Song Analysis

My hommie Fran Doyle requested a breakdown of a track produced by the great Bob Rock, and what better way to illustrate his technique than with Motley Crue's big hit "Dr. Feelgood." Released on September 1, 1989, the album of the same title was recorded at Little Mountain Studios in Vancouver, and eventually went on to sell 6 million records. The song "Dr. Feelgood" is the Crue's one and only gold single, and was named the 15th greatest rock song by VH1. As with all song analysis, we'll look at the song form, the arrangement, the sound and the production.

The Song
"Dr. Feelgood" starts off with a rather common form, but since the sections are short, repeats them in an interesting way. The form looks like this:

Intro, Chorus/Intro, Verse, Chorus, Verse, Chorus, Bridge, Chorus/Solo, Verse, Chorus, Bridge, Intro, Bridge/Solo, Chorus/Intro, Bridge, Chorus/Outro

What's interesting is that the bridge is repeated 4 times, once being used as a solo. In that respect, you can almost think of it as a second chorus.

The Arrangement
Like with most guitar trios, the arrangement is fairly sparse, with a doubled rhythm guitar and lots of lead guitar overdubs. Same with the vocals; the lead is doubled with the occasional harmony vocal for support, and a lot of vocal answers.

  * The Foundation: Bass and drums

  * The Rhythm: Rhythm guitar, hi-hat

  * The Pad: None

  * The Lead: Lead vocal and lead guitar

  * The Fills: Lead guitar and unison gang vocals

The Sound
Once again, with a guitar trio, everything has to be bigger than usual to fill up the frequency spectrum. In this case, the drums are huge sounding not only frequency wise, but ambiance-wise as well. In fact, the drum sound came to be known as the "Tommy Lee sound" among drummers and engineers. This is basically a bigger than usual kick drum sound and a snare with a very short, but very loud room ambiance that's timed to the track. The hi-hat is also very loud in the mix, since sometimes it's the only instrument pushing the rhythm.

The rhythm guitars are doubled and spread left and right except for the solos, where the lead is panned a bit to the right and the right double is lowered in the mix. This makes for a nice sonic panorama.

The vocals are doubled as well, along with a big gang vocal sound that provides the "Dr. Feelgood" answers. As with most songs from this period, there's a lot of ambiance on everything, which amounts to a timed delay and long timed reverb. Everything is also very compressed, although not so much that it alters the sound and makes it fatiguing to listen to, as happened towards the end of the century.

The Production
Bob Rock is one of the great rock producers and this song shows why. Just go down to your local bar and listen to a hard rock copy band play it. Doesn't sound the same, does it? That's because Bob managed to take some very ordinary hard rock/metal licks and make them sound exciting. Just listen to the intro as an example.

The second thing is the arrangement. This could have been a 2 minute song with another producer, but Bob manages to not only lengthen the song, but make it exciting each time a section is repeated. This occurs by changing it a little (listen to the last Chorus/Intro where it plays without the bass, as compared to the song Intro), adding harmonies, guitar fills, and additional gang vocals.

Lastly is the guitar solos and fills, especially the fills. Sometimes Mick Mars is only playing sustained harmonics, yet they manage to be exciting because they're placed in exactly the right place to keep you from losing interest. Listen to the wah dive-bombs right at the end of the intro; it just lifts the song up, then takes you into the next section. No wonder this song has become a hard-rock classic.


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Help support this blog. Any purchases made through our Amazon links help support this website with no cost to you.

You should follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating social media and the new music business.

Sunday, November 28, 2010

8 Ways To Get The Best Out Of Singers In The Studio

One of the hardest things in making a record is trying to record a vocalist who is uncomfortable. Even a seasoned pro sometimes can’t do his best unless the conditions are just right. Consider some of these suggestions from The Music Producer's Handbook before and during a vocal session.
  • Make sure the lighting is correct. Most vocalists prefer the lights lower in the studio and control room when singing.
  • A touch of reverb or delay in the headphones can help the singer’s comfort level with the headphones mix.
  • If you need to have the singer sing harder, louder or more aggressively, turn down the vocal track in the phones or turn the backing tracks up.
  • If you need to have the singer sing softer or more intimately, turn the singer's track up in the phones or turn down the backing tracks.
  • Keep talking with the artist between takes. Leave the talkback on if possible. Long periods of silence from the control room are a mood killer.
  • Try lowering the lights in the control room so they can't see you. Some people think that you're in there judging them when you might be talking about something completely different.
  • If the take wasn’t good for whatever reason, explain what was wrong in a kind and gentle way. Something like "That was really good, but I think you can do it even better. The pitch was a little sharp at the end of the phrase," lets the singer know what needs to be improved and makes her feel that you’re on her side.
  • Keep smiling.
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Follow me on Twitter for daily news and updates on production and the music business.

Don't forget to check out my Music 3.0 blog for tips and tricks on navigating the music business.

Thursday, August 26, 2010

A Brief History Of Music Production

At long last, I just received copies of my new book, The Music Producer's Handbook, today, more than a month after it had been released. To celebrate, I thought I'd post an excerpt from Chapter One on the history of music production. I really enjoy doing these history chapters, as I learn so much about where our business came from and what made it become what it is today. I hope you'll enjoy this short piece.


"Although the position of record producer seems like a modern aspect of the record business, the job has been around from the beginning of recorded music. Through the years, the profession has become more refined in terms of responsibilities, but the job has become more complex as well. To illustrate the evolution of the music producer, it’s best to break the profession into three distinct eras which we’ll call “the early record label era,” “the mature music era,” and “the independent era.”
The Early Label Era
Although recorded music goes as far back as 1857, it wasn’t actually turned into a business until around 1900. Because of the primitive nature of the recording equipment, the recordist acted as more of an archivist than a producer in that he (it was almost always a man) was just trying to capture the music onto a medium suitable for reproduction. The composers, arrangers and band leaders of the day had final say in regards to the direction and style of the music, just as many do today.
Several pioneers of the era including Ralph Peer and Lester Melrose (more on them in a bit) began to record less accessible and popular forms of music in an effort to target specific audiences with the music they were recording. The “producers” of this period were part talent scout, part entrepreneur, and part technician, sometimes going on location and holding massive auditions until they found the music that they thought to be unique. They were also some of the people who eventually gave the music industry and record label executives a bad name by stealing copyrights, not paying royalties and stereotyping groups of people with terms like “hill billy” and “race” music.
The Mature Music Era
As the music industry matured, record labels began to employ men (once again, they were almost always men) specifically to discover talent, then shepherd that talent through the recording process. These were know as “Artist and Repertoire” men or “A&R” men that were, in fact, the first vestige of the producer that we know today. Unlike the A&R men of today who are mostly talent scouts and product managers, A&R people of that era were usually well schooled in music, being talented composers and arrangers themselves, and were in charge of everything from signing an artist to finding songs to overseeing the recording, just as many of today’s producers do.
But producers began to have more control over production as magnetic tape became the production media of choice. Now it was easy for multiple takes, and as two, three and four track machines became available, the ability to separate instruments brought a whole new palate of possibilities. For the first time, the producers role became as technically creative as it was musical.
Still, producers of the era were little more than label employees, sometimes not even receiving a bonus despite being directly responsible for the success of the labels artists and their sometimes massive amounts of label income (such as the case between EMI with George Martin and The Beatles).
The Independent Era
As the technical possibilities continued to soar, so did a quiet rebellion on the business side of production. Even though independent record producers existed going back to the 50’s with Sam Phillips (of Elvis, Johnny Cash and Jerry Lee Lewis fame), Phil Spector, Creed Taylor and Joe Meek, they all had their own record labels and it was lot easier to be in control as a producer if you were the label owner too.
The true revolution began when George Martin left music giant EMI to go independent in 1969. Until then, producers were little more than salaried staff with no participation in the profits they had such a big part in developing. After having to fight for a small bonus after The Beatles literally made EMI a billion dollars, Sir George decided to use his considerable leverage to obtain a piece of the action by leaving his EMI staff position and going independent. Soon many other successful producers followed, being able to cash in on large advances as well as a piece of their best-selling artist’s pie.
But fortunes turned, as they so frequently do. After a while, record labels began to see producer independence as a bargain by being able to wipe out the overhead of a salaried position, and they turned the tables to where hiring the producer became the artist’s expense instead of the label’s. This meant that the label could afford the best production talent in the world and in the end it wouldn’t cost them a dime as long as the record sold.
As time went on, the producer took more creative control, becoming everything from a coach to a guidance counselor to a psychiatrist to a svengali. Some producers like Holland-Dozier-Holland at Motown and Stock-Aitken-Waterman used a factory approach, where the artists were interchangeable and subordinate to the song. Some, like Phil Spector and Brian Wilson, had a grandiose vision for their material that only they could imagine until it was finished. Some like Ted Templeman, Tony Brown and Dan Huff, Moby and Dr. Dre changed the direction of a particular style of music. And some, like Quincy Jones, saved the music industry from itself and started the longest run of prosperity it would ever see."
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Sunday, November 9, 2008

Long Train Runnin'

I went to a demo of the new SSL Matrix the other day and they were using the tracks from the old Doobie Bros. hit Long Train Runnin' as demo material.  

I've always been a big fan of the Doobies, especially of their vocals, so I was intrigued about how they were layered and asked to have them soloed.  Much to my surprise, the vocals weren't layered, doubled or even treated except for printed reverb - just pure 3 part harmony (two parts above the lead vocal).  What I especially loved was how imperfect they were, with the highest voice straining to hit the notes, coughing and throat clearing in between phrases, and even a little talking on the track.

How refreshing!  Nowadays we make everything perfect because we can, more often then not to the detriment of the music.  Way back when the technology wasn't nearly as advanced as the lowliest DAW in the typical bedroom, perfection didn't matter, but feel and groove did.  There were lots of mistakes left on tape, both musical and technical, but they added to the character of the music.  Today we get rid of the character as a matter of good production policy, yet the songs from that era endure and our modern more perfect ones don't.

The lesson here is that no matter what, a hit is still "in the grooves" (to use an old term relating to vinyl records).  A hit song with imperfections is still a hit, while no matter how perfect a mediocre track might be, a hit it's not.

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